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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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MBG announces the launch of PUKKA in the New Capital

Real Estate Developer MBG has launched a new OOH campaign to announce their latest project in the New Administrative Capital namely; PUKKA.
The campaign uses images from a top floor perspective, overseeing the sky and green areas. The ads depend mainly on the background along with ad copy that reads “PUKKA New Capital… Launching Now” – a twist to the usual teaser “Soon” that emphasizes the readiness of the project.
Launched during the second week of February, the campaign uses large uni-poles, double-decker poles, lightboxes, and billboards in various locations across Greater Cairo.

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