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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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Life Park dresses up elegantly on the city’s billboards

Egyptian developer Life Park has recently upgraded their ongoing OOH campaign for Life Park mixed-use development in Sheikh Zayed City.
Following last month reinforcement of the promotion of their commercial facilities, the brand has evolved the campaign with new artwork that features a mix of black backgrounds and gold motifs, and ad copy of unusual font style. The ads also feature images of their brand ambassador, top Egyptian artist Mohamed Mounir.
The campaign started to spread in new strategic locations during the first week of December and can be seen on Large and X-Large uni-poles, Gates, T-Poles, Billboards, Mega signs, and Lightboxes.

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