Different brands and advertisers are racing for glory every month to attract as many audiences as they can to get the wanted exposure for their OOH campaigns. Every month, we track down how the
Every month we are monitoring the hypes of the billboards of Cairo to witness its ups and downs, relying on the one factor that never lies, and never fails to help us predict the future of the OOH
As promised in the previous part, the voice of the OOH, INSITE OOH is delivering the second part of the coverage of INSITE Marketplace’s grand event in the Four Seasons Hotel at Plaza Ballroom to
Our monthly screening of the action on Cairo's billboards has come out to conclude that this month's Market Insights shows a stable and steady number of campaigns, with a slight increase of the total
Cairo's billboards have finally shown the toughest contenders for this month. Although some advertisers are frequently hanging to their spots, December is revealing that new ones are showing up to
For the past three years, we were not just keen on spotting, reporting, and delivering the out-of-home news, numbers, top campaigns out there, what lies beyond those campaigns, and the experts’
With INSIT OOH's monthly screening of outdoor campaigns, it has been a year of ups and downs since the beginning. Our Market Insights have shown an average of decline since stepping into the 2nd
Your favorite Top 20 race on Cairo's roads for each month has been revealed for November, to prove one more time that the competition on the billboards is getting tougher with advertisers fighting
INSITE Marketplace, MENA’s top-notch outdoor online marketplace for ad-spaces trading has unveiled its project, celebrating with a prestigious launching event with its sister companies OUTSITE OOH,
In a world where technology is the 21st centuries oil, the traditional outdoor trading is no longer efficient, the hundreds of phone calls and many follow-ups to get the media plan you are planning
Months over months, you have been tracking with us how the pandemic is affecting the billboards that we all knew and loved, seeing the decline increase every day with a huge number of unoccupied,
The OOH market is reaping the benefits of its Market Insights increasing numbers of October, totally reflected on the top 20 campaigns of the same month, showing how much of ongoing brands have kept
Cairo’s billboards have been facing lots of ups and downs lately during the COVID-19 outbreak period and as the voice of the OOH media, we had to report it all, depending on the numbers that never
The Top 20 Campaigns of September have brightened the billboards of Cairo and it’s time for us at INSITE OOH to announce the brands and advertisers that thrived to invade the streets with the
Comparable to July's top campaigns, August's top 20 campaigns are revealed to show only little difference between the two months, with mostly the same real estate advertisers ranking on top.OOH
August's Market Insights have just arrived to reassure that Cairo's billboards are paving their way back with constant improvements since the pandemic consequences on the OOH scene. After the
The billboards of Cairo are coming back with more campaigns than the few last months before with 73 new campaigns and 87 ongoing ones compared to 38 new campaigns and 85 ongoing campaigns back in
After months of lying back due to COVID-19’s negative effects on Cairo's billboards, the OOH media landscape is finally flourishing again, after April’s, May’s, and June’s dropdown. Total
Tracking the North Coast action has been our yearly goal, as it’s becoming a hot destination not only for vacationers but also for the racy OOH competition. As the heat increases day by day, part 2
During the second quarter, The Out-of-home action on Cairo's billboards has been considerably affected due to COVID-19 spread. Although it started in April with a nearly 20% decrease in the market
June 2020 brings more changes and surprises to Cairo's billboards, spreading hope to all the advertisers, marketers, and OOH enthusiasts out there, predicting a brighter future, where the market goes
The Emirates is lighting its iconic buildings of Dubai and Abu Dhabi in solidarity with its sister Arab country, Egypt, in the 68th memory of the 23rd of July Revolution.Burj Khalifa,
At this time of the year, it's the moment when INSITE OOH delivers the coverage of what's happening on the road trip to the North Coast; it has always been a playground for vast and creative OOH
The current results of the pandemic of COVID-19 are still running, leaving scars on the empty billboards of Cairo as a witness to this time that shall pass anyway.12 ongoing campaigns have landed
The epidemic of COVID-19’s effects is still looming in May’s numbers, campaigns, and occupancies as a natural reflex to the ongoing quarantine in Egypt, where everyone is staying home for their
In Egypt, the OOH market is one of the most dynamic and interactive media channels, with multiples of advertisers fighting for a hot spot and better exposure that OOH delivers. During the beginnings
The past few months made all of us witness new abnormal circumstances due to the outbreak of COVID-19, which has undoubtedly brought our spirits down. New terms have entered our daily conversation;
Despite all the ongoing events that have been affecting all of us as individuals, the capital of any industry and the number one fuel to the OOH market, the outdoor media has been holding on to the
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