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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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Edita launches new TODO muffins

Egyptian confectionery brand Edita is back on the roads with a new OOH campaign that announces the launch of TODO mini muffins.
The outdoor campaign, running parallel, features a still image from their TV commercial starring their amusing character TODO. The ads also feature ad copy that reads “TODO Mini Muffins Will Make Your Day Right”, with images of the new products.
The campaign started to spread at the beginning of March and uses mega signs, large and x-large uni-poles, double-decker poles, gates, billboards, and flags on the main roads of Greater Cairo.

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Country: Egypt
Region: North Africa

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