After its latest co-branding campaign in August, VOD services provider, Watch iT, has been seen on Cairo’s billboards with an outdoor advertising campaign to promote El Joker TV show, presented by Mahmoud Fekry and brought to you by Reload.  

Using entertainment marketing, the visuals have a colorful vibe to match the spirit of the TV show, displaying the host and next to him the name of the show that has hosted lots of your favorite stars, including actors, actresses, singers and more. Moreover, the ad copy highlights the producer of the show “Reload”, and that you can enjoy it on Watch iT whenever you want and with zero breaks.

Want to know more about this campaign? You can look behind the scene of this campaign's budget, OOH kinds, locations, and more by visiting MOOH, Egypt, and The Emirates OOH-dedicated analysis system and Media Intelligence.

The Art & Science of OOH

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