AGMC, the exclusive importer of BMW Group cars in Dubai, Sharjah and Northern Emirates, including its renowned brands MINI and Rolls-Royce, has launched an outdoor advertising campaign in Dubai's streets to make it known that the first Showroom in Dubai Motor City in running the show now. 

The OOH campaign has shown up to announce that "AGMC Motor City Showroom" is "Now Open". The 100,000 square foot showroom is established to provide an inclusive after-sales and service facilities for BMW and MINI vehicles. The campaign's visual creates a thrilling scene on the road, showcasing the stunning BMW "The M5" with a BMW Motorcycle and a MINI to grab the audience's attention that the automotive brands are ready for a new journey in Dubai Motor City.

The campaign popped up in the second week of November, appearing on a uni-pole in Sheikh Mohammed bin Zayed and a hoarding in Hessa Street, Dubai.

The Art & Science of OOH

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