Inspired by their integrated multi-channel campaign, Vodafone has released another outdoor advertising campaign to promote its #1 money transaction service Vodafone Cash as the fastest, featuring multiple brand ambassadors such as Mohamed Sallam, Shimaa Seif, and Mohamed Abdelrahman.
Using celebrity endourcment marketing tactic to get people to engage with the campaign more, Vodafone’s visuals complement the whole integrated campaign. The ad copy implements “There is nothing faster than Vodafone Cash” with the stars moving in a hurry to enjoy their fintech service that made their lives much more manageable.
For more details regarding the campaign’s budget, media plan, distribution, and more, kindly visit Egypt’s and The Emirates dedicated media intelligence company to track, monitor, and analyze all the outdoor campaigns out there; MOOH.
Advertiser: Vodafone Egypt
Region: North Africa
Tags: Brand Ambassador | Mohamed Sallam | Mohamed Abdelrahman | Vodafone Cash | Shimaa Seif | Multi-Channel Campaign
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