Telecom Egypt has introduced the new internet package NITRO from WE to double the usage one more time on a promotional OOH campaign, just one month after its latest campaign in March
WE has turned to the billboards of Cairo quickly once again to announce its new NITRO package for "Social Media savvies", "Gaming kings", and "Streaming kings" to let them know that "The internet data is still running". The campaign included many different visuals targeted for each persona of internet users, each visual share a specific condition of charging followed by doubling the usage for each category accordingly, either its social media, streaming, or gaming.
The campaign was seen on the billboards in the third week of March, appearing on double-decker poles, uni-poles, mega-signs, and a combination of billboards across many locations in Cairo, Egypt.
Advertiser: TE (Telecom Egypt)
OOH Size: Billboard | Double-decker Pole | Gate | Mega-Sign | Uni-Pole
Region: North Africa
Tags: Promotional Campaign | Special Offer | NITRO
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