Following the recent revival of their outdoor campaign for Stella Park, Egyptian developer Remco Group has quickly upgraded the campaign with new artwork and more comprehensive messages.
The ads now display images of the residential buildings under the name of “Park View Apartments”, with ad copy that presents them as “Fully finished” and informs viewers of payment conditions – alternating with the previous slogan of “Redefining luxury” locations
The campaign upgrade has taken place during the second half of July and can be seen on uni-poles, double-decker poles, billboards, and mega signs across Greater Cairo.
Industry: Real Estate
Brand: Stella Park
Advertiser: Remco Group
OOH Size: Billboard | Double-decker Pole | Gate | Lightbox | Mega-Sign | Uni-Pole
Region: North Africa
Tags: Campaign Upgrade | New Administrative Capital | Product Launch
The Art & Science of OOH
A group of marketing professionals with focus on OOH (Out-of-Home) media, dedicated to gather and digest all the updates, news, and insider stories of every outdoor advertising campaign!
Fill in your E-mail Below to receive Exclusive OOH News monthly
Your Information will never be shared with any third party
Or Sign Up Using
Back To Login
Or Login Using
You also can sign up in less than a minute now.